Social Marketing Manager

Sydney - North Shore

The Why

This data driven media planning and buying agency work with some of the world’s biggest players in the Technology Sector. Several recent new business wins have sparked the hunt for new talent. Their clients are sophisticated and have interesting challenges that require creative thinking, that extends far beyond media reach and frequency.

Together we’re looking for a talented Social Marketing Manager  looking to propel their career by joining an awesome team of switched-on media professionals, working on big brands with interesting challenges and sophisticated marketers.

The What

Working with the digital team, the Social Marketing Manager plans paid and organic social media advertising and provides strategic consulting services to agency clients. The Social Marketing Manager is a senior member of the team who work to ensure campaign and client success.

  • Create, implement, track, analyse and optimise paid social advertising campaigns in Facebook, Twitter, LinkedIn, Instagram

  • Lead social advertising capabilities in new business proposals

  • Provide weekly reports on assigned clients to management team

  • Conduct recurring weekly and monthly social media advertising analysis and campaign optimisations

  • Provide guidance and support to junior team member on day-to-day management of campaigns and new paid social opportunities

  • Measure and evaluate success of social media advertising campaigns to inform investment decisions

  • Collaborate across digital team in Sydney, APAC and globally to integrate media, search and social campaigns with shared learnings and best practice

The How

You will need to know your channel & metrics in order to optimise towards client goals in a rapidly changing media landscape. You will be at the forefront of the social media marketing industry; testing new ad formats, placements and strategies and have 3-5years of relevant experience.

  • Certifications: Google Analytics or Adobe SiteCat preferred. Facebook Blueprint

  • Extensive in-platform experience with Facebook, Twitter or LinkedIn advertising

  • Experience with 3rd party campaign social management platforms like SocialMoov, & 4C

  • Experience with social listening tools e.g. Sysomos, BrandWatch etc.